Heather Mickley, Director of Account Services, Special Projects

During her first ten years with Wax, it is estimated that Heather managed the production of nearly 1,000 publications. An English major who minored in Fine Art, Heather is passionate about the creative process and creating long-lasting relationships with clients.

Steve Iaconis, Account Executive

Steve is an account services professional with over ten years experience in devising and directing marketing and advertising programs for national brands including CBS Sports, AutoNation, Pella Windows and Eukanuba. He is proficient in interactive marketing, in-store advertising and direct-response marketing from both the client and agency side. A Miami native, Steve earned a B.A. in Political Theory from Columbia University in New York.

Fiorella Juarez, Account Executive

A graduate of the University of Miami, Fiorella comes from a dynamic background in marketing and publishing. In addition to being part of the launch team for the first-of-its-kind publication on U.S.-China business, Fiorella has also spent time overseas working for Mindshare Worldwide in London, UK. Fiorella devotes her spare time to organizations such as the Organization for Women in International Trade (OWIT) and the Cystic Fibrosis Foundation.

Karla Gordillo, Account Executive

Karla has invested more than two years managing national healthcare accounts, and has an extensive background in market research. She graduated from Tulane University with a degree in Marketing and Business Management, and later obtained a Masters in Business Administration at Nova Southeastern University. She was born in Peru and is fluent in three languages.

Jozett Torres, Account Services

A Miami native, Jozy has most recently worked at Crispin Porter + Bogusky as a Traffic Manager for the company's largest account, Volkswagen, and before that was a marketing coordinator at Perry Ellis International's Marketing Department.

Darrin Kagele, Senior Art Director

Innovative design industry veteran, Darrin Kagele, heads Wax’s award-winning graphic design department. With a diverse career spanning 15 years in direct marketing, print advertising and media licensing, Kagele (who is also an accomplished fine artist) has created major marketing campaigns for global brands including DreamWorks SKG, Universal Pictures, Warner Bros., Sony Pictures Licensing, Activision, AT&T Digital Media Centers and Rhino Records.

Claudio Figueroa, Associate Art Director

A former art director of Hispanic magazine and Poder magazine USA, this award-winning designer brings more than 14 years of experience to Wax including graphic arts, broadcasting design, TV production, animation, motion, and sound editing.  

Jeannie Saiz, Graphic Designer

Terri Poindexter Smith, Editorial Director, Special Projects

Terri is a P.R. and marketing consultant with extensive experience guiding internal and external strategic communications; media and community relations; and Web and new media marketing for a broad spectrum of organizations, including Fortune 500 companies and non-profits. She holds an M.A. in communications from Wake Forest University.

Gretchen Schmidt, Managing Editor

Greg Ling, Staff Writer/Editor

Greg Ling is a seasoned professional whose experience in health plan writing and editing includes having served as a staff member with Blue Cross and Blue Shield, and other health plans. A published poet with an MFA in English, Greg is working on his second novel.

Andrea Gollin, Staff Writer/Editor

Comfortable working in any medium, Andrea is an expert health care writer and also has considerable experience writing about technology and the arts. She has covered a wide range of topics for publications including The Washington Post, Salon.com, Entertainment Weekly, Scholastic and Expedia. She regularly works with museums, nonprofits, architects and planners.

Caroline Hatchett, Copy Editor/Staff Writer

Originally from a small Georgia town of 2,000 people, Caroline joined Wax after earning a journalism degree from the University of Georgia and working as a researcher for Zagat Survey in New York. She has also earned a culinary certificate from Le Cordon Bleu Paris and enjoys being well read and well fed.

Benny Millares, I.T. Manager
Fernanda Millares, Web Designer

Originally from Argentina, Fernanda Millares has handled both print interactive design and programming in the ten years she’s worked with Wax. She is also a commercial photographer; she won an MTV award as a music video producer; and is an artist.

Kelley Kirk, Interactive Account Executive

Kelley has more than 20 years of experience in health care marketing and public relations. She has worked in virtually every area of the market including hospitals, physician practices and managed care with Hospital Corporation of America (HCA), SantaFe HealthCare and AvMed Health Plans. In recent years, Kelley has developed strong interactive management capabilities.

Mark Collins, Business Development Manager

For more than 30 years, Mark has worked in various sales, marketing and management roles in custom publishing, and now primarily handles health-related accounts for Wax in the Western U.S. Mark is also a talented writer, and has contributed to publications including USA Today.

Jennifer Harryn, Production Manager

An ad agency and print production veteran, Jenny grew up in New Jersey and has worked for such powerhouses as Hallmark Cards, Vertis Communications and Blockbuster Entertainment.

Scot Corson, Production Coordinator

With his University of Michigan communications degree in-hand, Scot started at BBDO Detroit, handling all facets of Chrysler advertising, acting as liaison between the head office and regional offices. Scot also has sales experience in the medical device industry.

Chris Negelein, Marketing Specialist

As a Scripps Howard reporter, Chris covered the growth of the technology sector and then worked as a P.R. expert for clients including the National Hockey League, Thomson & Thomson, and Proskauer Rose LLP. He’s also used his marketing talent for Fortune 500 companies including Nextel, Verizon, and Office Depot, and for Florida-centric organizations such as the Seminole Tribe, Tri-Rail and the Waterside Shops at Pelican Bay, Naples.

Lilly Brunetti, Controller

Lilly’s accounting career actually began at the age of eight, helping out at her mother’s accounting firm. Her background also includes photography and photo lab work, and she has a degree as a professional makeup artist specializing in advanced prosthetics. Lilly speaks three languages, and her diverse interests include working for nonprofits, such as The Urban Environment League of Greater Miami.