Learn more about the latest healthcare marketing news and trends. Get Exclusive Insights Now

Skip to main content

How Hospitals Can Use Twitter’s Vine App

19 Feb 2013

How Hospitals Can Use Twitter’s Vine App

Twitter, the 140-character micro-blogging service, has recently released a new video-sharing application called Vine, where users can record motion and sound clips from iOS devices and upload them through the app to share on Twitter’s social network. vine app

What makes Vine different from other video-sharing services is that it has a very limited length – just 6 seconds. It then loops continuously.

With such a limited amount of time, it’s difficult to include a banner ad in your Vine video and try to monetize it. But there are a variety of great marketing opportunities that businesses, including hospitals, can use and take advantage of the application.

For example, ask patients who had a great experience to make short video testimonials supporting your hospital or medical facility. Human Resources can use Vine as a recruiting tool, showcasing doctors and nursing saying – briefly – how much they enjoy working at the facility. You can create video teasers of upcoming events going on in the hospital, such as blood drives and health education seminars.

If created properly, a Vine video campaign can humanize your hospital and quickly make you stand out from the crowd. For more information on Vine and help creating a video contact Wax Custom Communications at 305-350-5700 or visit waxcom.com.

Related Posts

2015-07-31 Maximize Your Facility’s Marketing Efforts With Pinterest

Maximize Your Facility’s Marketing Efforts With Pinterest

Pinterest is a growing social network. With over 72 million users – 47 million in...


The Secrets to Expanding Your Organic Reach on Facebook

Does your healthcare facility have over 20,000 fans, but your posts only reach about 23...

2015-08-07 Writing Better Blog Headlines

Your Guide to Writing Better Blog Headlines

Getting traffic to your healthcare blog can be a challenge. With so much content out...

Leave a reply

Your email address will not be published. Required fields are marked *


You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>