Author Archives: m.sherman

Your Employees Are Your Best Brand Ambassadors

According to a recent LinkedIn survey, 54 percent of engaged employees read content by their company through social media portals. In addition, 40 percent cite their company’s social media communication as their top source for staying informed on important company … Continue reading

Posted in Social Media | Tagged , , , , | Leave a comment

Other Ways to Create Engaging Content for your Hospital

It’s hard to figure out what patients want to hear. It’s harder still to create content that they’ll connect and respond to! Effective healthcare marketing should start with great content. Blogging, email marketing and social media are great ways to … Continue reading

Posted in Healthcare Marketing, Social Media | Tagged , , , , , , | Leave a comment

New Ways to Incorporate Video into Your Healthcare Marketing Campaign

Video is hugely important these days. It is probably the fasting growing tool when it comes to online marketing. YouTube, Instagram and Vimeo are just three examples of the robust variety of social media dedicated to streaming video. In the … Continue reading

Posted in Social Media | Tagged , , , , , , , , | Leave a comment

Healthcare Employees Plus Social Media Can Spell T-R-O-U-B-L-E

Social media is a powerful information tool that has revolutionized how we communicate with each other on a daily basis. From saving lives in the wake of natural disasters to helping people in medical distress find organs, it promises incredible … Continue reading

Posted in Healthcare Marketing, Social Media | Tagged , , , , | Leave a comment

Socialcam: Mobile Video Sharing Made Easy

Social media, specifically video is getting bigger everyday and with YouTube being the second largest search engine in the world, it is very important to have video content readily available. Socialcam is a free mobile video-sharing app and site with … Continue reading

Posted in Mobile | Tagged , , , , , , | Leave a comment