Author Archives: m.sherman

New Ways to Incorporate Video into Your Healthcare Marketing Campaign

Video is hugely important these days. It is probably the fasting growing tool when it comes to online marketing. YouTube, Instagram and Vimeo are just three examples of the robust variety of social media dedicated to streaming video. In the … Continue reading

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Healthcare Employees Plus Social Media Can Spell T-R-O-U-B-L-E

Social media is a powerful information tool that has revolutionized how we communicate with each other on a daily basis. From saving lives in the wake of natural disasters to helping people in medical distress find organs, it promises incredible … Continue reading

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Socialcam: Mobile Video Sharing Made Easy

Social media, specifically video is getting bigger everyday and with YouTube being the second largest search engine in the world, it is very important to have video content readily available. Socialcam is a free mobile video-sharing app and site with … Continue reading

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Animated GIFs: A New Tool to Get Attention on Twitter

Healthcare facilities and hospitals have utilized Twitter in interesting ways. From live Tweeting a brain surgery to providing readers with important news and information during tragic events, such as the Boston Marathon bombing. Twitter recently announced that now you can … Continue reading

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How SlideShare Can Increase Your Hospital’s Credibility

A hospital’s credibility is important for patient recruitment and retention. If you provide visible support through hospital leadership, people will come to you, utilize your services and become ambassadors on your behalf. One way to gain credibility is by using … Continue reading

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