Tag Archives: E-mail Marketing

There’s always room for e-marketing improvement

If you’re trying to become a slimmer, healthier you in the welcome months of 2010, a nytimes.com post shows off a couple of gadgets that can track your daily activity to help you meet your fitness goals. You can plug … Continue reading

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In 2010, more e-mail and social media marketing

For most businesses, 2009 has been a year filled with non-stop efforts to ensure the viability of finances and business relationships for 2010 and beyond. So it comes as no surprise that a recent survey from e-mail service provider StrongMail … Continue reading

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Unscrambling e-mail unsubscribers makes sense

If your e-mail list shrinks with every deployment, a new poll by the Chief Marketing Officer Council hints that lack of relevancy may be your problem. Nearly half of the people questioned revealed that the main reason they jump ship … Continue reading

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Financial services e-mail marketing open rates up

Good news for financial services marketers. Out of the 16 industries represented in a Q2 study by e-mail marketing pro Epsilon, financial services e-mails received the highest open rates among recipients. According to their study of 6.5 billion e-mails sent … Continue reading

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