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Tag Archives: ROI

Know your friends and your database

Posted on November 5, 2009 by c.hatchett

In tough economic times it’s more important than ever to communicate product and service offerings to the customers and prospects you already have a relationship with. It’s vital to know who you’re marketing to and what the desired response is. … Continue reading →

Posted in Account Management, Marketing | Tagged list segmentation, ROI, Warren Storey | Leave a comment

Do you know how to measure social media ROI?

Posted on September 25, 2009 by n.dorsainvil

Even though most businesses are scurrying to create profiles and gain a following on popular social media outlets, a Mzinga and Babson Executive Education survey cites that most business professionals (79 percent of 555 respondents) who are participating in social … Continue reading →

Posted in E-mail Marketing, Online marketing, Social Media | Tagged ROI | Leave a comment

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Wax Communications

Tag Archives: ROI

Know your friends and your database

Do you know how to measure social media ROI?

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