Revamped Wax website showcases increased focus on healthcare, social media
Miami, FL – December, 2011 – Wax Custom Communications has relaunched waxcom.com, with a sharpened focus on healthcare and hospitals and creative digital solutions.
"The new design is clean, sharp and contemporary, really allowing users to easily see what we're doing for clients in healthcare," said president and founder Bill Wax. "Our marketing approach has shifted considerably since we started 25 years ago, to say nothing about the healthcare industry itself. The new website lets us shine the spotlight on our healthcare marketing practice – from publications to web, social media, paid media, PR, and other products – that reflects our creative resources and ecosystem partners."
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Introducing Michael Sherman |
Wax Custom Communications Introduces New Social Media/SEO Specialist Michael Sherman
Miami, FL – July, 2011 – Wax Custom Communications is pleased to announce the addition of Michael Sherman to our marketing team. Michael has extensive experience in account services, traffic, production and interactive marketing, and has worked with national accounts including Lennar Corporation. For the last four years, he has specialized in social media, search engine optimization and online marketing strategy, monitoring and implementation.
“We warmly welcome Michael to our team and are excited about his diversified practical background in the social media and SEO space. His combination of traditional advertising and digital marketing experience will provide value to both Wax and our clients,” said Bill Wax, president and founder of Wax Custom Communications. |
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Wax Custom Communications Receives 5 Healthcare Awards at 2011 Mature Media Awards
Miami, FL – July 2011 – Wax Custom Communications has been recognized with five awards at the 2011 Mature Media Awards, the nation’s largest awards program recognizing the best of class in marketing, educational and communications materials for adults age 50 and older.
The annual competition, organized by the Mature Market Resource Center, is administered by a panel of mature-marketing professionals and judging is based upon content, creativity, market relevance and material quality. This year, Wax was honored for magazine and newsletter publications in the Healthcare Division for collaborative efforts with Humana, CarePlus Health Plans and AvMed Health Plans.
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Blogging for Hospitals Webinar |
Wax Custom Communications Sponsors Blogging for Hospitals Webinar
Miami, FL, July 2011 – Wax Custom Communications is pleased to announce its participation as the Premier Sponsor for the Blogging for Hospitals webinar on July 14, 2011. This complimentary online training event will be delivered by a panel of respected national healthcare and marketing industry leaders, including Jake Wengroff, Global Director, Social Media, Strategy & Research for Frost & Sullivan; Marty Bonick, CEO, Jewish Hospital in Louisville, Kentucky, and Paul Levy, former CEO of a large Boston hospital.
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Gold at 2011 Aster Awards |
Wax Custom Communications Recognized with 7 Awards, 3 Gold at 2011 Aster Awards
Miami, FL – June 2011 – Wax Custom Communications was recognized with seven awards at the 2011 Aster Awards,a medical marketing awards program in which healthcare organizations and advertising agencies compete internationally against similarly sized competitors.
This year, Wax received seven total awards in categories for medical newsletters, magazines and websites. Three entries received Gold Awards for submissions within the HMO/PPO/Managed Care/Insurance group for clients Humana, Blue Cross Blue Shield of Delaware and AvMed Health Plans.
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