Learn more about the latest healthcare marketing news and trends. Get Exclusive Insights Now

Skip to main content

On press, three's company

08 Jul 2009

On press, three's company

Jozy, Heather, and Amy R. on press.    Jozy, Heather and Amy R. on press.

Last week production guru, Jozy Torres, and I had the unique experience (and pleasure) of attending a press check with one of our clients.  

This was one of our first opportunities to use a printer in her area, and it was wonderful to have our client participate in the process. 

Amy reviewed forms and made color adjustments alongside us as Jozy inspected registration, tone, dot gain, and more for even the slightest error. 

“I just love all the attention to detail. Wax takes care of all of the intricate production details of our publications,” said Amy.  

Jozy is well versed in handling press checks on her own (she’s tougher than she looks and demands perfection from our printers), but she enjoyed our company and was able to demonstrate how Wax’s on-press quality checks produce stunning and visually accurate publications. 

– Heather Mickley

For a closer look, Jozy examines printer pages through a loop.

For a closer look, Jozy examines printer pages through a loupe.

 

Related Posts

2015-08-18 The Pros and Cons of Targeted Marketing

The Pros and Cons of Targeted Marketing

Targeted marketing has made it easier than ever for hospitals to reach prospects. Gone are...

Succeed with Seniors, Online

Succeed with Seniors, Online

Recognize Bruce and Esther (shown above)?  Their befuddlement with technology in 2011 made them, ironically,...

Corporate News

Internal Marketing: The Key to Employee Engagement

We spend a lot of time focusing on marketing to external audiences, but internal marketing...

Leave a reply

Your email address will not be published. Required fields are marked *

*

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>