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Tag Archive

Below you'll find a list of all posts that have been tagged as “social media”

Social Media Guide

Do I Need to Be on _______?: A Social Media Guide

Geoffrey Anderson, Editor Social Media July 11, 2017

Every day, another social media service or platform pops up. “Great, now I need to produce new content for a new channel,” you might be telling yourself. Here’s what you …

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social media

Advertising Industry Headlines

Nadine Baarstad, Director of Client Development Trending January 12, 2017

Each week, Wax rounds up the healthcare and advertising industry’s top headlines all in one place. Read what’s trending now. How the role of the CMO is changing (MarketingProfs) According …

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advertising newsbig dataChief Marketing OfficerCMOMarketingmarketing data trendspredictive marketingsocial media
How to Make Your Blogs Go Viral

How to Make Your Blogs Go Viral

Micheal Sherman, Digital Marketing Specialist Blogging January 8, 2016

The internet produces a ton of content. Whether it’s unique text, images or video, content is being passed around the web quicker than we can blink. But what makes some …

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Blog PostsBlogshealthcare marketingsocial mediaViral FactorWax Custom Communications
social media criticism

How to Handle Social Media Criticism

Micheal Sherman, Digital Marketing Specialist Social Media October 15, 2015

In today’s digital world, everyone has a voice and everyone has an opinion. While some of your social media followers may praise or thank you for the services you provide, …

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criticismeMarker social media studyPublic Relationssocial media

Social Media Strategy: A Must in Healthcare Marketing

Nadine Baarstad, Director of Client Development Social Media October 7, 2015

Social media is no longer a choice in healthcare marketing. Whether you’re marketing a hospital, health system, physician practice or health plan, consumer engagement is key to your success. Yet …

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healthcare marketingsocial mediaWax Custom CommunicationsWaxInsights

Why Hospitals Need Social Remarketing

Micheal Sherman, Digital Marketing Specialist Digital Marketing, Healthcare Marketing August 21, 2015

Face it: People are going to do their research when seeking a hospital or healthcare facility. It’s not a quick decision for these individuals; they’re going to be looking at …

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facebookhealthcare marketingRemarketingsocial media

5 Things Your Blog Should Always Include

Micheal Sherman, Digital Marketing Specialist Search Engine Optimization (SEO) August 17, 2015

Your website’s blog is one of the most important items on your website. Unlike the rest of your site that probably stays static, your blog is dynamic and always tells …

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Bloggingcontent marketingOptimziationSearch Engine Optimization (SEO)social media

Maximize Your Facility’s Marketing Efforts With Pinterest

Micheal Sherman, Digital Marketing Specialist Social Media July 31, 2015

Pinterest is a growing social network. With over 72 million users – 47 million in the U.S. alone – this photo-sharing social network shouldn’t be ignored by any business, including …

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Blog Postshealthcare marketingPinterestsocial mediayoutube

The Secrets to Expanding Your Organic Reach on Facebook

Micheal Sherman, Digital Marketing Specialist Social Media July 21, 2015

Does your healthcare facility have over 20,000 fans, but your posts only reach about 23 of them? If the answer is yes, you aren’t alone. With Facebook’s new algorithm, organic …

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facebookHealthcare facilitieshospitalsOrganic Reachsocial mediatipstricks

Using Social Media to Promote Your Events

Micheal Sherman, Digital Marketing Specialist Healthcare Marketing July 7, 2015

Every medical facility has events. Whether it’s a maternity preparation class, a wellness fair or a blood drive, hospitals and other healthcare facilities are always looking for ways to get …

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event marketingfacebookhealthcare marketingInstagramPinterestsocial media
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