Content Distribution: The Keys to Maximizing Your Organization’s Reach

Content Distribution: The Keys to Maximizing Your Organization’s Reach

Geoffrey Anderson, Editor Blogging, Content, E-mail Marketing, Healthcare Marketing, Mobile, Social Media

If you read anything about marketing at all, you know the age-old adage about content being king. But good content is just one piece of the audience engagement puzzle. Just …

The Googlization- Dr Google

The “Googlization” of the Healthcare Consumer: 3 Things Digital Marketers Should Know

Amanda Herriman, Marketing Manager Digital Marketing, Healthcare Marketing, Search Engine Optimization (SEO)

Something interesting happened to the Internet when we weren’t looking. It moved from being the repository of cat videos and daily deals to become the go-to source for healthcare information. …

Millennial Speak- Reaching the Next Generation of Healthcare Consumers

Millennial Speak: Reaching the Next Generation of Healthcare Consumers

Nadine Baarstad, Director of Client Development Digital Marketing, Healthcare Marketing

He’s been called the first millennial CEO. And Mark Zuckerberg and his twenty- and thirty-something cohorts may very well be the next big thing in healthcare. The new boom in …